Re: Beetle Info

["S. Joseph Mann" <joem@pswtech.com>]

I see this car appealing to young female professionals.  Much like the Cabrio.
My Ex once made the observation that women mostly drive the Cabrio, and when I
started paying attention I found she was right.  I see a great deal of young
female graduates starting new careers and buying this car as a cute symbol of
there success.  Besides you don't see to many women ( yes I know there are some
of you out there and I think it's great) going for the proverbial "balls" of
the GLX.

Oh Arthur, MSRP for the 1998 Toyota Camry CE (5-speed) is $16,938 plus a Dest.
Charge of $420. This puts the base Camry well "over" $17,000, and the Beetle.
http://www.edmunds.com/

What concerns me more is the quality of the VW product coming from the Mexican
production facilities.

Joe


Silent Operator wrote:

> hhhmmmm..... yes I agree with you Arthur it is going to be hard for them to
> market this car successfully that is a good question who are they really
> looking to sell this car to ( other than the hard core VW fans )? none the
> less it is one cool car... however I don't really see how the sales of the
> other cars on the VW line would be hurt unless there are lots of people who
> would rather buy a 15K Beetle than a GLX so i guess it may hurt the bucks
> they get annually but it's not going to hurt the company in the long run.
>
> Just my $0.02 :)
>
> >Mazda lists the Miata at $19,125.  The Z3 1.8L is $25K+.  Even
> >the freakin' Cabrio is $18K stripped, and $22K+ in GLS trim.
> >How does VW plan on selling this car for $15K?  Do they think
> >that it can compete with the Neon at $11K?  You can get a loaded
> >Corolla or an entry-level Camry for less.  I just don't see
> >younger buyers getting one on Burger King salary, and I don't
> >see the boomers spending $15K for a retro flashback.  What I do
> >see happening is this car bringing back the image of the Beetle,
> >hurting the Golf/Jetta sales, and crippling the Passat and any
> >hopes that VW has of marketing an upscale line here in the states.
> >
> >Just my $0.02.....
> >
> >-Arthur
> >
> >
>
> ----------------------------------------------------------------
> Silent Operator       homepage URL http://www.txcc.net/~silentop
> PGP fingerprint ED 99 69 66 F9 1A A8 B0  D0 03 FD 71 10 B7 5E 7D