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Celtics/Boston Officials Lose Out On Their Bid To Host 2004 All-Star Game
Boston Herald http://www.bostonherald.com
Hub drops the ball for hoops All-Stars in 2004
by Gayle Fee and Laura Raposa
Thursday, September 16, 1999
<snips>
Catch this - the city's sports and marketing bigwigs have blown off
hosting the NBA All-Star Game in 2004 because the clock ran out before
they could net the $2 million needed to get into the game!
And that wasn't the only problem. As the bid window closed last month, the
Boston Celtics still hadn't figured out a way to host the game and not
tick off their season ticket holders who would be shut out of All-Star
Game tickets. We'd say that's a BIG problem.
Then there was the FleetCenter, which would have had to spend a huge chunk
of change to host the hoop-la and not take in one cent of revenue during
the All-Star event. The greedy NBA gobbles up everything in its All-Star
wake - ticket sales, concessions and parking. And you know that didn't
score any points over on Causeway Street!
``All of us involved really have to take a harder look at how we are going
to pay for the game and we needed more time to work out the best
competitive bid,'' said Celtics marketing cheese Stuart Layne. ``It cost
the Red Sox close to $2 million to bring the All-Star Game here last
summer. The Sox may have had their reasons why to do it, but from our
point of view, all the parties have to make it work.''
So Layne, along with FleetCenter skipper Rich Krezwick, the Mass. Sports
Partnership and the Greater Boston Convention & Visitors Bureau, decided
to pass on the 2004-2005 bid but will continue to huddle about hosting the
hoop-la in 2006 or 2007. Since, despite the whining, it would be a boon to
Boston and the state.
The league's demands also include 5,000 hotel rooms each night, and two
supersonic soirees - one costs $500,000 - for 6,000 basketball bigwigs,
sponsors and other hoop hangers-on. Then there are transportation costs, a
large lodging tab and other assorted All-Star dreck.
Layne said the Mass. Sports Partnership is taking the lead role in the
discussions and will also be out in the business community stumping to
raise the dough.
But will they score???? Do stay tuned.