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Sam Smith: Isiah Thomas Pessimistic About The Season



                     [Chicago Tribune]    [SPORTS]      

                     ISIAH'S PESSIMISTIC PROPHECY:
                     MAYBE NO NBA SEASON
                     
                     Sam Smith                                
                     November 17, 1998               
                                         
                     He has been on the cover of   
                     Forbes and Sports               
                     Illustrated.

                     His corporate success has    
                     begun to rival his athletic
                     success.                        
                                                    
                     When he was president of the 
                     National Basketball Players
                     Association (1988-94), the
                     union enjoyed some of its
                     greatest growth. When he ran
                     the Toronto Raptors, the team
                     was regarded as one of the
                     fastest-developing expansion
                     franchises ever.

                     So future Hall of Famer Isiah
                     Thomas may have more insight
                     and perspective about the NBA
                     labor dispute than any person
                     in the world.

                     And Thomas, who is getting
                     ready to move into the
                     electronic computer industry
                     from his corporate base in
                     Michigan, is not optimistic
                     about what he is seeing.

                     "This is going to be a long,
                     nasty one," he said. "I don't
                     know if we'll play this year
                     because (the players are)
                     dealing with a different type
                     of mentality from the
                     ownership side now. This is
                     not a game (the owners are)
                     unfamiliar with."

                     Thomas speaks from experience
                     as a businessman. His
                     ventures include American
                     Speedy Printing and sports
                     and entertainment companies.

                     ""This is not a mom-and-pop
                     game anymore," he said. "Now
                     you have corporate cultures
                     and mind-sets coming into the
                     sports industry. For them,
                     these types of downsizing,
                     cutting middle management . .
                     . they've already been
                     through these things. In this
                     whole equation, the only ones
                     really being hurt are the
                     players, and as a former
                     union president that really
                     bothers me.

                     "The thing we always prided
                     ourselves on is not missing
                     paychecks. I was always able
                     to make a deal because I
                     think I had a street
                     mentality: You fight when
                     you're strong, you compromise
                     when you're weak.

                     "Everyone knew the owners
                     were gearing up for this
                     fight. They were prepared.
                     This is not the time to
                     fight. This was the time to
                     live another day and have the
                     fight three years from now.
                     This wasn't the time to stand
                     up and say, `I'm the biggest,
                     I'm the baddest.' You've got
                     two sides believing the other
                     is going to break. Well,
                     guess what? Neither side is.
                     You've got to sit down and
                     make a deal. Being unified is
                     one thing. But it's all about
                     the dollar."

                     Thomas knows something about
                     that, having cut business
                     deals that earned him
                     front-cover notice in Forbes.
                     And as players association
                     president, Thomas went
                     through what the union is
                     facing now--an internal
                     battle for power between rich
                     and midlevel players.

                     In the late 1980s, Thomas
                     fought off the rich players
                     and powerful agents and got a
                     prepension plan passed over
                     the objections of agent David
                     Falk and star players Michael
                     Jordan and Magic Johnson.

                     The plan reduced each team's
                     salary cap by about $1
                     million, with the money going
                     into a fund to aid players
                     over the time between their
                     retirement and their pensions
                     going into effect. The
                     primary beneficiaries were
                     the lower-earning players.

                     "A lot of the top agents and
                     players were mad because they
                     felt that $1 million would go
                     to them," Thomas recalled. "I
                     caught holy hell from Jordan,
                     Magic, Falk. They all had
                     things to say. But everyone
                     benefits now."

                     Thomas will be back working
                     for NBC once the season
                     starts--if it ever does--but
                     he hasn't been consulted by
                     union leadership.

                     "I have spoken with a lot of
                     players, more than 100," he
                     said. "I've spoken with
                     (David) Stern, (Russ) Granik
                     and players who wanted me to
                     come to their meeting in Las
                     Vegas. I didn't think it was
                     appropriate. I tell the
                     players they need to stay
                     unified, that you never go
                     against the union. Of course,
                     we never had to worry about
                     unity and solidarity and all
                     that other stuff because we
                     were getting paid."

                     Thomas believes there is a
                     solution.

                     On the players' side, he
                     said, too many have benefited
                     undeservedly from the Larry
                     Bird exception, which allows
                     teams to pay their own
                     players any amount. It's a
                     key issue in the
                     negotiations.

                     "What you need to do is
                     benchmark it," Thomas said.
                     "You have to meet, say, five
                     criteria: statistics, selling
                     out the building, making your
                     team better, winning,
                     improving, getting the
                     points, rebounds, assists.
                     Then you put a hard-cap
                     number on everyone else and
                     they divide it up."

                     But Thomas doesn't absolve
                     management of blame in the
                     current impasse.

                     "I tell owners it's unfair
                     for them to ask players to
                     more or less lessen their
                     burden because they cannot
                     control their general
                     managers," Thomas said. "You
                     have players and owners
                     pitted against one another
                     because the managers screwed
                     up. Like Big Country (Bryant)
                     Reeves. Mistakes like that
                     should not set the market. If
                     someone else is willing to
                     make a mistake on a player,
                     fine. You don't have to match
                     that. So if you lose your
                     player, you should know you
                     can replace him. If a manager
                     can't evaluate talent
                     properly, if he screws up,
                     he's got to go.

                     "But what this comes down to
                     is issues that should be a
                     thing of protest, not
                     something you miss money
                     over. These should be issues
                     you talk about and have the
                     season going. I tell the
                     players, this is not good for
                     them."