Re: GLX sales in 1997

[Scottvw <vws@scottvw.com>]

Hi Vojin

The main reason for that is that unlike the Passat last year they built
more. the increase I would attribute mainly to good availability and
three obvious increase in Volkswagen Market share. The Big Launch for
Passat Advertising is on the 17th of this month.

> Hi everyone
>
> Yesterday I stopped by the local VW dealership to take a look at the
> new
> Passat.  They did not have any on the lot, and are only expecting two
> (2
> ?!?!?) in a near future.  How strange, considering all the marketing
> hype
> lately.  This is not the first time that I have observed a VERY
> limited
> availability of VW models on the lots.
>
> Anyway, that was not my point, just an observation.  I picked up new
> brochures and a copy of "VW News", a publication for sales and
> marketing personnel.  Among other statistics, it stated that the
> highest
> increase in VW vehicle sales for 1997 year was for a Jetta GLX model.
>
> VW sold a total of 3,045 GLXs, which was a - are you ready? - a 77%
> increase when compared to last year!!!
>
> Vojin



- --
Mark Bamberry,
General Sales and Web Manager.
Scott Volkswagen,
Rt 1A, 260 Newport Avenue,
East Providence RI 02914 USA

Ph (401) 438-5555
Email VWs@ScottVW.com
URL http://www.scottvw.com